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  Mar 16, 2010
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*** Sports Business NEWS ***

Nike Brand Awareness Pushing 99% for Athletic Footwear Buyers

For those working in the sporting goods industry it might be a given, and even before the most recent Olympic Winter Games gave it yet more lift in the market place, the Nike brand was recognized by nearly 99% of all respondents to a recent survey conducted by The SportsOneSource Group as a component of its annual Brand Strength Report. The brand awareness responses in the survey, which was conducted in late 2009, are a key component in the firm's annual Brand Strength Report... Click for Full Story >>>

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Sport Supply Group, Inc. has entered into a definitive merger agreement to be acquired by an affiliate of ONCAP Management Partners, L.P., the mid-market private equity business of Onex Corporation. Under the terms of the merger agreement, all of the outstanding shares of Sport Supply, other than those held by certain participating stockholders, will be acquired for $13.55 per share in cash...(3/15/2010)

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With the field of 65 teams now set for the 2010 NCAA Division I Men’s Basketball Championship, Nike will once again be the brand seen the most by viewers of the event, as 77% of the teams (50 total) in the field will sport the Swoosh in some form, either as footwear, uniforms, or both. That percentage does not include the three teams who will be outfitted by the Jordan brand, a Nike subsidiary.(3/15/2010)

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Phillips-Van Heusen Corp., owner of Calvin Klein, agreed to buy Tommy Hilfiger B.V. for $3.0 billion) plus the assumption of $137 million in liabilities. The consideration includes $2.62 billion in cash and $377.5 million in PVH common stock. The combination will create a global business with combined revenue of approximately $4.6 billion... (3/15/2010)

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FGX International Holdings Limited, which makes sunglasses under the Anarchy, Gargoyles, Ironman, C9 by Champion and Body Glove trademarks, announced that it has completed its merger with a subsidiary of Essilor International (“Essilor”) of Charenton-le-Pont, France...(3/15/2010)

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DNA Distribution appointed Jeff Dickson as the new marketing coordinator for its Alien Workshop brand. Dickson has years of experience in the skate industry including former positions at Element, as well as Zero and Mystery... (3/15/2010)

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The Antigua Group, Inc. has consummated a ten-year licensee-distributor agreement with MST Golf in Malaysia, Singapore and Vietnam... (3/15/2010)

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Cycle Force Group will be the first company to bring Cicli Lombardo S.p.A’s unique bikes to U.S. customers when in introduces the brand in April...(3/15/2010)

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K-Swiss will launch a new global campaign aimed at communicating its California roots entitled, "Have an Awesome Day." The campaign, which includes television spots, print and interactive elements, will break on Monday, March 15, 2010 in the U.S. with its first flight of television spots airing for a stretch of four weeks on networks including ESPN, ESPN2, ESPNNews, MTV, MTV2, MTVU, Fox Sports, Comedy Central and some syndication...(3/15/2010)

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During the 2010 American Apparel & Footwear Association (AAFA) Annual Executive Summit in Washington, D.C., outgoing AAFA Chairperson Carol J. Hochman, President of RHH Capital & Consulting, Inc., turned over the chairmanship of the AAFA Board of Directors to Killick Datta, Chairman and Chief Executive Officer of International Brand Partners, LLC... (3/15/2010)

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Nike Inc. has filed a lawsuit n U.S. District Court in Virginia seeking to gain control over 66 Internet domain names it claims are selling counterfeit goods. According to the Portland Business Journal, all the domain names are registered to entities in China...(3/15/2010)

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