Wolverine's Q1 Exceeds Guidance
Wolverine Worldwide reported first quarter earnings on an adjusted basis slid 18 percent but both revenue and earnings exceeded expectations...(5/3/2016)
Academy Sports Appoints Chief Marketing Officer
Academy Sports + Outdoors named Thomas "Tom" Lamb, formerly at Lowe's, to the position of executive vice president and chief marketing officer, effective May 23, 2016...(5/3/2016)
CCM Hockey Extends Partnership with Neurotrauma Impact Science Laboratory
CCM Hockey, which is owned by Adidas, announced a three-year extension of its partnership with the Neurotrauma Impact Science Laboratory (NISL) at the University of Ottawa. The partnership ensures that CCM helmets are independently tested...(5/3/2016)
OIA Engages Momentum Media as Agency of Record
Outdoor Industry Association (OIA) has engaged Momentum Media PR to serve as its public relations agency of record...
Under Armour Extends Bryce Harper Deal
Under Armour has extended its partnership with Bryce Harper, one of baseball’s brightest young stars...
HanesBrands Announces Proposed Senior Notes Offering
HanesBrands is planning to offer $1.5 billion in aggregate principal amount of senior notes due 2024 and 2026 in a private offering...(5/3/2016)
Reebok Survey: Humans Spend Less Than One Percent Of Life On Physical Fitness
Reebok released a survey showing that despite the physical, mental and social benefits of physical activity and its links to health and wellness, the average person undertakes little fitness in a lifetime...(5/3/2016)
Nike Gathers Most Wanted Amateur Footballers
Nike hosted amateur soccer players from around the world at the Nike Most Wanted global showcase, which offers unsigned players an opportunity to earn a place at The Nike Academy...