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Sports Executive Weekly

Sports Executive Weekly has quickly become one of the most trusted and widely distributed trade newsletters servicing the Sporting Goods, Athletic Footwear, and Athletic Apparel markets.  SEW, as it has quickly become known in the industry, provides comprehensive coverage, in-depth analysis, and unique insight into the the trade news of the week.  Sports Executive Weekly is delivered via e-mail each week in printer-friendly Adobe PDF format and can also be downloaded directly from this site by clicking on the "Download Past Newsletters" link to the right.

You may also click any of the archive tabs above for more news by category of interest.

Archived SEW articles and the newsletter download function are restricted to current SEW subscribers only.

For more information on subscribing to Sports Executive Weekly, or to request a Free Trial, just go to:  SEW Subscriptions.

Sports Executive Weekly

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The Latest from Sports Executive Weekly...

Performance Training: Will the Hype Pay Off?
Whether consumers or retailers are ready for it, the cross-training category is about to attempt a rebirth. The revival, which is now being heralded by major marketing campaigns touting Under Armour’s performance trainer introduction, as well as Nike’s SPARQ program, will also be supported by renewed efforts by New Balance and Asics. Reebok and Adidas are planning much bigger efforts around training shoes for Spring 2009...(5/5/2008)

Under Armour Reduces Profit Outlook as High Inventories Cut into Margins…
Under Armour Inc. posted another solid quarter for sales growth, but a sharp increase in marketing expenses and tighter margins cut into profits as net income plunged more than 71% compared to the year-ago period. The company is still struggling with the inventory overhang that started in the third quarter last year as it ramped up for a fall/winter business that came too late in the season to clear the decks...(5/5/2008)

Amer Sports Starts 2008 With Tough Quarter...
Amer Sports had another difficult quarter in Q1 as sales declined in the mid-singles due to weakness at Precor and Wilson and a slumping U.S. dollar hurt results for the Finland-based company. The company did however manage to shrink its quarterly loss by over 50%, mainly through synergies in Winter Sports Equipment manufacturing...(5/5/2008)

Callaway Golf Sees Focus on Fairway Pay Off in First Quarter...
Callaway Golf started fiscal 2008 off with a strong quarter, but still tempered its outlook to the low end of previous guidance on worries surrounding the economy as a whole. Though sales were relatively flat for the company in the domestic market, growth was strong in international markets with Japan having a particularly good quarter... (5/5/2008)

K-Swiss Sees Domestic Weakness Flow into International Business in Q1...
K-Swiss, Inc. continued to see a downturn in its domestic business but the first indications of a decline in the international business have now begun to show as well. First quarter results were said to be in line with company expectations, but revenues came in at the upper end of the plan, while profits came in at the lower end...(5/5/2008)

Timberland Sees Q1 Upside from Expense Cuts; Revenues Still Weak...
The Timberland Company is hoping that steps taken during 2007 will set the foundation for future growth and healthier profit margins. The results for the 2008 first quarter reveals a weak top-line that did see some sequential improvement, but the bottom line was able to shrug off weaker gross margins to post considerably stronger results...(5/5/2008)

Big 5 Reduces Guidance - Again...
Big 5 Sporting Goods Corp. said that its first quarter results were in line with its lowered guidance, but it again reduced its guidance for the rest of the year due to ongoing weak sales. On a conference call, Barry Emerson, the company's CFO, said "the continuing softness in the consumer environment and the resulting unpredictability of customer traffic and sales make our ability to forecast the remainder of the year challenging."...(5/5/2008)

Cabela’s Gets Q1 Lift from Improving Margins...
Store efficiency initiatives have begun to yield results at Cabela’s Inc., which said its operating income spiked 70% in the first quarter despite an 8.4% decline in same store sales. Net income rose more than twice as fast as revenues thanks to improved merchandise margins, lower payrolls and greater demand for and use of its credit cards...(5/5/2008)


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